Blog

The Generative Power of Courage

June 29, 2015

“Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it.” - Goethe

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Get Angry

June 23, 2015

Get angry at the right time, at the right things, at the right people, in the right way and for the right amount of time. This is from Aristotle, Nicomachean Ethics. It’s a description of the temperate person and it’s a good measure of your ability to manage your relationships with clients, team, kids, parents, spouses, everybody.

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Controlling The Narrative: A Little Ditty About A Corrupted Key

June 15, 2015

“Ok so Mitchell, you are saying that you will not be finished on time? You’re saying that you will not be able to meet the deadline and the site will not launch as expected on the critical date established by the 15 global marketing teams globally, around the world, including Fiji, the Galapagos and Lubbock?”

“Well, no, that’s not what I said exactly. I said, if your team does not provide us with a valid, non-corrupted encryption key, we will not be able to meet the deadline. But you will notice, I hope, that it is currently out of my hands.”

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Good Job. You just Got Acquired. Now what?

June 8, 2015

What’s the exit for you? You are a successful freelancer or you manage a small team by yourself or with a partner. You’ve had enough and now it’s time to sell. But wait. Stop. Pretend like someone acquires your company? Why did they pay so much? What’s in it for them? Why couldn’t you have done what they are going to do and kept the money AND the company?

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You are now a record in my CRM

June 2, 2015

Just because I am learning about marketing and sales this year and getting more systematic in how my company works with new clients doesn’t mean you are not still a flesh and blood human to me. You’re a record in my CRM, but no offense is intended. Honest!

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Podcast: Einar Vollset on Productized Consulting

May 28, 2015

I’ve been looking for this set of answers to some of my nagging sales and marketing questions for a few years now. Listen as Einar Vollset teaches me about productizing the services that we perform everyday.

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Your Follow-up Is Still Awful

May 19, 2015

What kind of a blogger would I be if I didn’t seize upon the opportunity to follow-up my blog post on follow-up with a follow-up blog post?

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Your Follow-up is Awful

May 11, 2015

There are literally ants crawling all over me right now. I think one is headed right into my ear. But this would not be a problem if the ant exterminator guy I called two weeks ago would have followed up with me to schedule an appointment.

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Eudaimonia: The Rich Life or Living Well

May 4, 2015

“Most of us intuit on some level that the value of our work, not the volume of our praise, is what will bring us lasting fulfillment.” - David Zweig

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Another Webby

April 27, 2015

We just won our second Webby Award! This time for our work with long time client IDEO on their Future of Automobility project.

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Podcast: Brad Parscale on Growth

April 22, 2015

Growth is an imperative for any business, but tune in and listen as Brad Parscale educates me on how to grow big by taking small steps.

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Antifragile: Exploiting Smallness

April 20, 2015

You have one big client. You spill your spaghetti on her lap at lunch one day. You get fired a month later. You now have no clients.

You have 100 small clients. You spill spaghetti on one client’s lap and get fired a month later. You now have 99 small clients.

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Three More Webbys

April 17, 2015

We’re up for 3 more Webbys this year. Help us out by voting.

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The Luck Surface Area of the Opportunistic Mind

April 13, 2015

Opportunistic is an adjective with a bad rap. If you claim it, people might think you’re ready and waiting to take advantage of others. They’ll expect the worst from you. Connotative synonyms for opportunistic include unscrupulous, unprincipled, devious and cunning – but also resourceful and adaptable which are more in line with the word’s first definition “taking advantage of opportunities”. There’s an old Winston Churchill line that goes, “A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.”

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Charming Execution: Balancing Nice with Good

April 6, 2015

Hey how are ya nice to see you great shirt I love what you’ve done with your shoes how are the kids you ready for a vacation me too ok good talk.

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The Solspace Virus: The Luck Surface Area of Being Contagious

March 30, 2015

Solspace has always been a word of mouth business. I have no idea how to market the company because the marketing has always been done for me, by my clients.

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Breathe Through Your Eyelids

March 23, 2015

Baseball is ninety percent mental and the other half is physical. —Yogi Berra

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Critical Update for Facebook Connect

March 20, 2015

Today we released Facebook Connect 3.0, which is a critical update for all customers using this add-on. The 1.x version of the Facebook API has been deprecated and will stop working after April 30, 2015. The latest version of Facebook Connect now uses the latest version of the Facebook Graph API (v2.2) and Javascript SDK. So to state the obvious, you need to act quickly and update to this version of Facebook Connect before April 30, 2015

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Expand Your Consciousness: The Luck Surface Area of Your Mind

March 17, 2015

“The world we could have is so much richer than the world we have settled for.” —Malcolm Gladwell

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Podcast: Pete Sena on Marketing

March 13, 2015

The very first step in any marketing plan or process is to obey the ancient greek aphorism, Know Thyself. As I asked Pete Sena, founder of Digital Surgeons, to give me a Marketing 101 lesson, this was the point that he returned to over and over.

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