Blog

Good Job. You just Got Acquired. Now what?

June 8, 2015

What’s the exit for you? You are a successful freelancer or you manage a small team by yourself or with a partner. You’ve had enough and now it’s time to sell. But wait. Stop. Pretend like someone acquires your company? Why did they pay so much? What’s in it for them? Why couldn’t you have done what they are going to do and kept the money AND the company?

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You are now a record in my CRM

June 2, 2015

Just because I am learning about marketing and sales this year and getting more systematic in how my company works with new clients doesn’t mean you are not still a flesh and blood human to me. You’re a record in my CRM, but no offense is intended. Honest!

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Podcast: Einar Vollset on Productized Consulting

May 28, 2015

I’ve been looking for this set of answers to some of my nagging sales and marketing questions for a few years now. Listen as Einar Vollset teaches me about productizing the services that we perform everyday.

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Your Follow-up Is Still Awful

May 19, 2015

What kind of a blogger would I be if I didn’t seize upon the opportunity to follow-up my blog post on follow-up with a follow-up blog post?

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Your Follow-up is Awful

May 11, 2015

There are literally ants crawling all over me right now. I think one is headed right into my ear. But this would not be a problem if the ant exterminator guy I called two weeks ago would have followed up with me to schedule an appointment.

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Eudaimonia: The Rich Life or Living Well

May 4, 2015

“Most of us intuit on some level that the value of our work, not the volume of our praise, is what will bring us lasting fulfillment.” - David Zweig

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Another Webby

April 27, 2015

We just won our second Webby Award! This time for our work with long time client IDEO on their Future of Automobility project.

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Antifragile: Exploiting Smallness

April 20, 2015

You have one big client. You spill your spaghetti on her lap at lunch one day. You get fired a month later. You now have no clients.

You have 100 small clients. You spill spaghetti on one client’s lap and get fired a month later. You now have 99 small clients.

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Three More Webbys

April 17, 2015

We’re up for 3 more Webbys this year. Help us out by voting.

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The Luck Surface Area of the Opportunistic Mind

April 13, 2015

Opportunistic is an adjective with a bad rap. If you claim it, people might think you’re ready and waiting to take advantage of others. They’ll expect the worst from you. Connotative synonyms for opportunistic include unscrupulous, unprincipled, devious and cunning – but also resourceful and adaptable which are more in line with the word’s first definition “taking advantage of opportunities”. There’s an old Winston Churchill line that goes, “A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.”

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